Bajie City: The Online-To-Offline District of Zhubajie

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Big projects for the important Chinese cloud services platform Zhubajie, which is just active in the cities of Nanchuan and Leshan.
Thanks to the efficiency of these IT systems, data and resources of every typology could be archived, elaborated and transmitted, with on demand availability, all that through Internet.

However, how can we use at best these positive cloud services?
The idea of the important website Zhubajie is to start a business strategy, in collaboration with local governments, ready to involve 35 Chinese cities, with the aim to begin a profitable and forward-looking activity.
The initiative will be named “Bajie City”, a whole “District of Touch”, which will involve also main cities as Changzhou, Shenyang and Panyu.
This project has the purpose to start a organized service of O2O (online-to-offline) in the urban areas, with the aim to support the rising startup, connected to the investments world, services of company, government and urban marketing.
Moreover, the main action will incentivize the promotion of IT and management systems, not only of the whole city, but especially of rising commercial activities, which want to develop their business and their operative offices.

However, what is this famous O2O and which results does it collect?
O2O (online-to-offline) is the huge network of online services thought for the offline, application which could put in touch users and end-users with companies and networks, everything in the dynamic online world.

In fact, thanks to the constant presence of smartphone in our life, with the desire to save time, today we can do different actions by using just a pc/mobile and the Wifi.
In this way, it’s developing a particular connection between “online discovery” and “concrete affair”, which is translated in a new way to experience the purchase.
Consequently, it is recorded a higher efficiency and also an increase of logistics and commercial buildings. Naturally, a developing network of rising startup, which provide investments and company’s services, they need the development of offices ready to welcome a business, which is more and more “desk” and less “shop”.

Which is the consequence in real estate sector?
After, the well-known development of logistics buildings, which are used to conserve and to allocate the goods, we assist to a major increase of commercial real estate investments at office use, to better manage these online business typologies, which continue to expand themselves.

Us of World Capital, with our Chinese offices situated in Pechino, Shanghai and Chongqing, are always ready to give you information or details, ready to support investments of every nature in Chinese territory.

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Simona Giuliano

Affascinata dalla comunicazione in ogni sua forma, nonché sfumatura e fedele sostenitrice di qualsivoglia media, soprattutto se digitale. Con il costante scopo di dar Voce e rendere Dinamico l’Immobile!

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